28 Jan - 15 Feb
What if the tradition of exchanging red packets can mean more?
Lunar New Year is when many of us in the ESEA (East and Southeast Asian) diaspora exchange red packets (red envelope / Lai See 利是/ Hong Bao 紅包 / Ang Pao) as a symbol of good luck. Join kindredpacket in extending this tradition a little further to those truly in need of support!
Help us raise funds and awareness of charities and grassroots projects doing incredible work within the ESEA community and beyond.
As a token of gratitude, join us for a fortnight of gathering and gift-giving to celebrate ESEA voices and support ESEA-owned businesses. Above all, making sure no one ever needs to celebrate this beautiful tradition alone. :)
Last year, we’ve raised over £6000.
Let’s do it again and see how far we go this time, shall we?
click here to donate
as a token of gratitude
Join us for a fortnight of gathering and gift-giving this Lunar New Year. It’s a chance to also celebrate ESEA voices and support ESEA-owned businesses. Above all, making sure no one ever needs to celebrate this beautiful tradition alone and that everyone feels a little closer to home. :)
click here to see the full programme of events
click here to support ESEA traders & businesses
One last thing, don’t forget to share your experience of our kampaign on social media by using the hashtag #kindredpacket22!
Kampaign assets available to download if needed.
Are you in?
offer a donation
learn more about our nominated charities & grassroots movements
The #kindredpacket22 kampaign strives to :
- Encourage meaningful exchange among ESEA communities & beyond
- Facilitate the cultural appreciation of Lunar New Year
- Elevate and amplify ESEA voices, works, businesses, charities
- Bridge privilege gaps through fundraising